Pre Owned Audemars Piguet In Perth From Swiss Watch Box

The World of Audemars Piguet: Heritage, Innovation, and Why Everyone Wants One

Audemars Piguet (AP) isn’t just another luxury watch brand—it’s the brand you name-drop when you want to sound like you know a thing or two about haute horlogerie. Founded in 1875 in the scenic Vallée de Joux (because where else would the best Swiss watches come from?), AP has perfected the art of mixing old-world craftsmanship with the kind of technical wizardry that makes other watchmakers quietly weep.

Whether you’re a seasoned collector or just someone who enjoys knowing what the fuss is about, Audemars Piguet has something for everyone—provided your wallet is prepared. From the iconic Royal Oak to limited editions that are more exclusive than a secret club, AP has a way of turning heads.

A Legacy of Craftsmanship and Innovation: Because Why Settle for One?

For almost 150 years, Audemars Piguet has been doing more than just making watches—they’ve been making statements. The founders, Jules Louis Audemars and Edward Auguste Piguet, set out to create timepieces that didn’t just tell the time but told a story. And boy, do they have some stories to tell.

From crafting movements with enough complications to confuse even the savviest watch enthusiast to pushing the boundaries of design, AP doesn’t just keep up—it sets the pace. Think perpetual calendars, minute repeaters, and chronographs—because sometimes just knowing the time isn’t enough.

The Royal Oak Collection: How to Redefine Cool in Watch Form

If there’s one thing you need to know about Audemars Piguet, it’s this: the Royal Oak is the watch. Introduced in 1972, the Royal Oak wasn’t just a departure from tradition—it practically packed its bags and booked a one-way ticket. Designed by the legendary Gérald Genta, the Royal Oak took the watch world by storm with its octagonal bezel and integrated bracelet—crafted from stainless steel, no less (a rather bold move for luxury watches at the time).

Fast forward to today, and the Royal Oak remains one of the most coveted collections on the market.

Key features include:

Octagonal Bezel: Complete with visible screws, for when subtlety just won’t cut it.

Tapisserie Dial: A 3D pattern that makes staring at your wrist dangerously addictive.

Integrated Bracelet: Because why should the case and bracelet ever be apart?

Oh, and let’s not forget the Royal Oak Offshore—a sportier, edgier cousin for those who like their luxury with a side of adventure.

Complications and Haute Horlogerie: Because Simple Is Overrated

While the Royal Oak might be AP’s superstar, the brand also excels at producing watches that are best described as “mind-blowingly complex.” Enter haute horlogerie—AP’s playground for the serious watch geek.

The Grande Complication, for example, is a masterclass in making things complicated (in a good way). Featuring a perpetual calendar, moon phase, chronograph, and minute repeater, it’s basically a Swiss army knife for your wrist—but a lot fancier.

And then there’s the Millenary collection. With its off-centre dials and oval-shaped case, it’s the watch equivalent of modern art that also happens to keep perfect time.

Why Audemars Piguet Stands Out in a Sea of Luxury

What makes Audemars Piguet stand out in the crowded world of luxury watches? Well, apart from the fact that it’s been quietly flexing for almost a century and a half, AP keeps things exclusive—really exclusive. They don’t mass-produce, and you can’t just walk into any store expecting to grab one. That’s not how this works.

Add to that a level of craftsmanship that borders on obsessive, and you’ve got a brand that’s not just making watches—it’s making heirlooms.

Oh, and did we mention resale value? Yeah, AP watches tend to hold, if not gain, value over time. So you could say it’s an investment... that just happens to look amazing on your wrist.

The Future of Audemars Piguet: Always One Step Ahead

As trends come and go, one thing’s for sure—Audemars Piguet isn’t going anywhere. The brand’s commitment to innovation, precision, and craftsmanship means it’s always ahead of the curve, even in a rapidly changing industry.

And with sustainability initiatives and responsible sourcing practices, AP is appealing to the modern consumer, all while staying true to the heritage that made it great in the first place. So, whether you're looking to start a collection or expand one, rest assured AP will continue to lead the way in haute horlogerie.

Frequently Asked Questions About Audemars Piguet

What’s better, Rolex or AP?

Ah, the age-old debate. Rolex is the go-to for reliability and a brand that practically defines luxury watches. But Audemars Piguet? AP is for those who crave exclusivity and craftsmanship. It’s the difference between a luxury sedan and a custom sports car—both amazing, but catering to different needs.

Why is AP so expensive?

It’s all in the details. Handcrafted timepieces, complex movements, limited production, and premium materials make AP watches pricey—but also worth every cent. You’re not just paying for a watch; you’re paying for centuries of expertise and a piece of art on your wrist.

Is AP worth more than Rolex?

On average, yes. Audemars Piguet watches tend to have higher retail prices than Rolex. But value is in the eye of the beholder—and the watch’s resale market. Both brands hold their value incredibly well, but AP's rarer models often appreciate even more over time.

How do you pronounce Audemars Piguet?

It’s ""Oh-de-mar Pee-geh""—just in case you want to impress your friends with more than just your watch.

Who are the Big Three watchmakers?

The “Big Three” are Audemars Piguet, Patek Philippe, and Vacheron Constantin. These are the brands you mention when you want to sound like a true connoisseur of haute horlogerie.